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Welcome the unsubscribes

Yes, you read that title right!

We believe you should welcome unsubscribes…

Why?

Well, for several reasons:

Set up a nice friendly message that says you are sorry to see the subscriber go, and, of course, you would welcome them back at any time.

And that’s it. Don’t hound them, or try to persuade them they have made the wrong decision – move on.

And following on from that, why not do some unsubscribing of your own?

Take a look at who hasn’t opened your messages for the last 6 months and take them off your list. Again, this will give you confidence that the people who are on the list are interested. Granted, they aren’t customers, but hey give it time!

Need help with your marketing or copywriting?
Give us a call on 01256 83 11 10 – we’d be delighted to help.

Are you ready to get your marketing sorted?


Call the Bang Consulting team on 01256 83 11 10

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Registered office address: Unit 14 Faraday Court | Rankine Road | Basingstoke | Hampshire | RG24 8PF

Registered No: 4440964 Registered in England & Wales