by Nicky Parker | Sep 23, 2019 | Customer Experience, Marketing
The power of understanding your customers This month, we’re celebrating 13 years in business. We’ve seen considerable changes over the years… And trends that come and go. Customer focus and delivering a great customer experience has become a popular trend for...
by Alex Barr | Aug 18, 2019 | Customer Experience, Marketing
Why customers won’t tell you if your bum looks big Ever asked someone that likes you if you’ve got a bit podgy? Maybe wondering if you’ve had a few too many ice creams to fit into those jeans? They probably won’t tell you the truth. It’s because they like...
by Nicky Parker | Jan 17, 2017 | Customer Experience, Marketing
Rewarding your customer loyalty In your quest to grow your business, you are, no doubt, looking to develop conversations with new contacts. You might have bought some data, and we’re confident you will have a marketing process started! But what about your existing...
by Nicky Parker | Aug 23, 2016 | Customer Experience, Marketing
Good as the weakest link If you read this blog regularly you will know customer experience is a huge deal for us. We make no apologies for being fanatical about great customer service. We see giving customers and prospects a great experience is integral to great...
by Nicky Parker | Apr 5, 2016 | Customer Experience, Marketing
The right customer experience Having talked last time about meeting customer expectations, I just had to share my recent experience in the bank… Like many people I’ve banked with the same company for years. Despite reassurances it’s easy to change, most of us are just...
by Nicky Parker | Feb 2, 2016 | Customer Experience, Marketing
Are you meeting customer expectations? Are you confident you’re meeting your customer expectations? You know that feeling when you go somewhere and the experience was not what you expected? Even worse, when you are a regular customer, and you leave feeling...