Sandringham Carpets

CLIENT BACKGROUND

Sandringham Carpets provides high quality carpets exclusively to the interior design market.

They have built their reputation on wool and wool rich carpets; and have more recently moved into faux silk and eco-friendly materials. We first started working with Sandringham back in 2010. Since then, we have seen several websites as well as extensive marketing.

WHAT WE’VE DONE

For a while marketing was taken inhouse, but we were re-engaged in May 2020 to reinvigorate the marketing and support the launch of two ground breaking ranges for Sandringham.

Marketing strategy and planning

Branding – refresh

Website – refresh including new navigation

Launch of two eco-friendly carpet ranges

Social media – creation and growth of business pages on Facebook & Instagram

Email marketing and Blogging

Interviewing designers and developing the Designer Profile feature

Continuing ad hoc support

THE RESULTS

When we picked up the reins in 2020, we recommended Instagram, and have successfully grown a high quality and prestigious following, resulting in increased sales.

The designer profile has been successful in gaining additional industry recognition as well as generating strong images for use in marketing.

The launch of the two eco-friendly ranges has been very successful, generating additional sales and attention from new clients. Sandringham has also developed a good relationship with the charity, Healthy Seas, which has increased awareness of the Sandringham brand.

MORE PROJECT IMAGES

WHAT THE CLIENT THOUGHT

When Covid hit last year, with Bang’s help, advice and assistance they reviewed our marketing strategy and Bang came up with a comprehensive and well thought out plan for the next 12 months, including helping us launching new products.

This strategy also included areas of marketing that we are unfamiliar with.

I am pleased to say that this has lead to a substantial increase in business, including many new clients, something that we still find hard to believe considering the economic and trading environment that we found ourselves working in.

Bang works tirelessly behind the scenes, especially with the social media side of marketing and we leave them to get on with this aspect, freeing us up to concentrate on our business.

Murray Leach . Director

Are you ready to get your marketing sorted?

Call the Bang Consulting team on 01256 83 11 10

EMAIL US

Registered office address: Unit 14 Faraday Court | Rankine Road | Basingstoke | Hampshire | RG24 8PF

Registered No: 4440964 Registered in England & Wales

Website by MMD